Today, global superstar Taylor Swift launched her lifestream on Yahoo. She announced three surprises to her fans.

1. Her fifth album 1989 will be released on October 27.

2. Her first single from the album “Shake it Off” and

3. Her video for “Shake it Off” directed by Mark Romanek (creator of Michael Jackson’s Scream, and Johnny Cash’s Hurt music videos). 

This “Shake it Off” video is probably my favorite Taylor Swift video to date! It’s a great way to showcase that she doesn’t care what people will say. “People can say whatever they want about us, at any time and we cannot control that,” she said. “The only thing we can control is our reaction to that.” 

Well said Swifty!